Having the capacity to quickly gather, analyze and respond to customer insights and market intelligence is essential to staying competitive.

Lobe Innovation Management is in the business of helping you to grow your business by developing new insights to your customers and markets and expanding your innovation capabilities.

We help companies to quickly gather and respond to customer insights and market intelligence to drive the development of more informed business strategies, value propositions and commercialization plans.

We focus on translating data and insights into viable business solutions

We are cross-disciplinary hybrid thinkers with the flexibility to work on specific one time programs or as integral members of your team. Our Clients include fortune 200-1000 companies from all industries. We have helped our clients to:

• increase their ability to respond to customer needs and reduce operational cost

• engage in development activities in the emerging markets of vehicle electrification and vehicle lightweighting

• increase margins by 70% by significantly changing their product architecture

• transfer their offerings from industrial markets to the medical industry

• develop deep customer insights to inspired the development of power tools and consumer goods that satisfied unmet customer needs

• improve market penetration 20% by adjusting their commercialization strategy

Integrative Thinking Process

Our process employs Integrative Thinking as a structured, creative approach to frame problems, investigate ideas, and analyze and validate understandings to inspire the creation of new and unique solutions.

Voice of the Customer Informed Innovation Process Framework